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Brand New Regional ITV1 Idents

Caps on Page 6 (December 2003)

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JJ
Juicy Joe Founding member
markmcm posted:


Just think...ITV Christmas Idents with ribbons around those big blue and yellow boxes scattered around on snowy ground...that would look really good!!!

Come on Central...show us what you are amde of! Lets have some decent Xmas idents this year and sod the rest of the ITV GMG network!!!

Laughing
NH
Nick Harvey Founding member
Larry Scutta posted:
Nothing threatening, it's just labour intensive, expensive and pointless

Would that REALLY be the case though, Larry?

The regional idents are already made, allbeit only a couple per region at present.

The commercials are already split across the different servers at LNN for the different regions.

Why not make EVERY ident a regional one?

So long as the same length one is played out to all the regions, the common announcer simply talks over the same music in all regions, but different, LOCAL pictures.

To me, it seems like a good and FAIRLY cheap way of looking more local without too much effort.
WH
Whataday Founding member
Nick Harvey posted:
Why not make EVERY ident a regional one?


Suggest it to the South Bank Mob then.
:-(
A former member
More regional loveliness from ITV1 Wales...

http://www.tv-ark.org.uk/adverts/itv1wales3.jpg
NH
Nick Harvey Founding member
Whataday posted:
Suggest it to the South Bank Mob then.

Moi?

What makes you think I still have any influence?
WH
Whataday Founding member
Nick Harvey posted:
Whataday posted:
Suggest it to the South Bank Mob then.

Moi?

What makes you think I still have any influence?


Oh come on, we know you're bringing the network down from the inside.
:-(
A former member
More ITV1 for the Westcountry...

http://www.tv-ark.org.uk/adverts/itv1westcountry3.jpg
:-(
A former member
markmcm posted:


OOOH! That shot is LOVELY!! Very Happy
:-(
A former member
Nick Harvey posted:
The regional idents are already made, albeit only a couple per region at present.

The commercials are already split across the different servers at LNN for the different regions.

Why not make EVERY ident a regional one?

So long as the same length one is played out to all the regions, the common announcer simply talks over the same music in all regions, but different, LOCAL pictures.


Idea Exactly. Agreed.

After all, under the "cluttered/unfinished set" ITV1 idents, a Carlton Central pan-regional programme (e.g. Heart of the Country) would often be preceeded by sub -regional idents! (WMids would see Bob Warman standing about, EMids would see Marie Ashby, SMids saw Wesley Smith), but with a pan-regional announcement! (of course, all midlanders saw Bob Warman on Sky Digital!)

If they could manage this, then why not what Nick's suggesting?
:-(
A former member
Nick Harvey posted:

The regional idents are already made, allbeit only a couple per region at present.

The commercials are already split across the different servers at LNN for the different regions.

Why not make EVERY ident a regional one?

So long as the same length one is played out to all the regions, the common announcer simply talks over the same music in all regions, but different, LOCAL pictures.

To me, it seems like a good and FAIRLY cheap way of looking more local without too much effort.



But what would be the point?

There's no point in having 16 or so diffrent idents going out for the same programme with the same announcements. The only diffrence is the graphic with the area of the country on.... and I'm sure there aren't many people watching that don't know what part of the country they're in!
AS
Aston
Nick Harvey posted:
Larry Scutta posted:
Nothing threatening, it's just labour intensive, expensive and pointless

Would that REALLY be the case though, Larry?

The regional idents are already made, allbeit only a couple per region at present.

The commercials are already split across the different servers at LNN for the different regions.

Why not make EVERY ident a regional one?

So long as the same length one is played out to all the regions, the common announcer simply talks over the same music in all regions, but different, LOCAL pictures.

To me, it seems like a good and FAIRLY cheap way of looking more local without too much effort.


Good idea Nick - exactly what I suggested back on page 8 Laughing :

Aston posted:
I reckon they should use variations of these idents all the time for ALL continuity. It wouldn't be hard to play out multiple idents at once if all transmission is form LNN, you'd just use the same sound source for them all.

That would make it seem much more regional with little effort at all (apart from filming the idents) on behalf of ITV...
NH
Nick Harvey Founding member
Larry Scutta posted:
But what would be the point?

The only point, Larry, would be in order to make the network APPEAR a little more regional and local.

Agreed, the majority out there probably wouldn't notice, but IF ITV really DID want to appear to be continuing its regional commitment, then that seemed to me to be a fairly easy way to do it.

Agreed that it all hinges on the "IF".

And (grin), also agreed that it was originally a (c) Aston, page 8, idea!

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