For the first time since 2010, I am interested in Sky News' branding once again. Now if only their pro-business and pro-tory agenda could be curtailed, I may start watching it more often.
Thanks for the pic
That picture answers the question as to why the ticker runs off past the clock and the live location has the red bar going off the screen.
I know its a bit early to comment but my initial thoughts after watching since 9pm and based on just the above pic the lower thirds look awful to me. They are going from being able to have
BREAKING NEWS - SYRIA ATTACKS -----------------------------------
THEN MORE INFO HERE -----------------------------------------------
to what looks like 2 or 3 small boxes for text which will either have to be squished, have different font sizes like you see on the vidiprinter or be restricted to what can be put in them. I'm going to guess that usually it would consist of the SYRIA ATTACKS : then a 1 or 2 line text taking up the rest of the screen depending on how much text there is - when showing a map it gets shrunk into the smaller 3rd box - might be hard to read on a smaller screen. I'm just hoping the 3 box set up is not a new thing like
BREAKING NEWS: SYRIA ATTACKS: MORE INFO HERE
Also not a fan of the live and breaking news transitions they just seem a bit boring and don't really get your attention in the same way a flying block coming towards you did. I'm going to miss those.
TOTH best to not say anything at all - I've only seen it twice and it doesn't seem to consist of much compared to the last 1. fingers crossed its a decision time only TOTH to be replaced at 5pm with something much better
Every refresh seems to result in a smaller and smaller ticker too. its ok on my tv but good luck from a distance or a smaller screen such as an iPhone its pretty hard to read
Music - can't decide if its good or not, it sounds like the previous 1 with another track playing over it. As for the decision time music I love that but it was only used twice, Can someone at Sky upload that to YouTube?
Voice of God - has he gone?
As for the election graphics they are very nice. I like that with sky the vidiprinter keeps the results on screen for a while when other channels flash a result up and its gone in 5 seconds never to be seen again.
Business graphics looks a lot bigger and boring than the previous ones with nothing going on behind the flat white background. I hope we have not lost the London skyline for Ian king live. If we have can someone at sky news upload the background to YouTube please with a few of the other old backgrounds.
A final thought sky are always innovative with their graphics and they never go back to what they had before so I best get used to them if they are going to be around for the next 5 years.